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Inaugural campaign provides someone with the gift of hearing

A local resident now has the gift of improved hearing, thanks to the Christmas Chear campaign offered by Sun Country Hearing. The promotion took place in the weeks leading up to Christmas.
Sun Country Hearing
Sun Country Hearing owner Jacquie Mvula presents a new set of hearing aids to Christmas Chear winner MaryAnne Walter. Photo submitted

A local resident now has the gift of improved hearing, thanks to the Christmas Chear campaign offered by Sun Country Hearing.

The promotion took place in the weeks leading up to Christmas. People were encouraged to submit essays, explaining why they or someone they know could use a new set of hearing aids. MaryAnne Walter was selected as the winner.

Melanie Tribiger, who works at Sun Country Hearing in Estevan, said the campaign started after the business鈥 owner Jacquie Mvula and a friend of hers in the industry, Mike Dahab of Ontario, thought it would be good to have the initiative. Separate contests were offered at the Estevan and Yorkton clinics.

鈥淲e put out the word, and encouraged anyone who needed hearing aids, or knew of someone who needed hearing aids, to go ahead and write us a submission, saying why that person would benefit,鈥 said Tribiger.

This was the first time they have done such a promotion, and they were pleased with the response.

Tribiger said she was pleased to see that a self-nominated individual was the winner.

鈥淪o often, women fall into this caregiver role, and her husband also wears hearing aids. His hearing aids had been giving him trouble. One had just been repaired. The other was in need of repair.鈥

MaryAnne Walter felt that she could use a little bit of help, and chose to nominate herself.

鈥淭hey鈥檝e had quite a rough year, and as a whole, the family would benefit from her receiving these hearing aids, because they would be able to communicate that much better,鈥 said Tribiger.

Not only did Walter receive the hearing aids, which Tribiger said are the top of the line, the fees were waived. Also included were the warranty and service, including batteries, for the next four years.

In her essay, Walter noted her husband Richard has had hearing aids for more than 30 years. He became sick in April and had to go to the hospital. He鈥檚 now in long-term care at St. Joseph鈥檚 Hospital.

鈥淏less those nurses. They are taking such good care of him,鈥 Walter wrote.

Her hearing deteriorated in June, so the doctor sent her to a specialist in Regina and he told Walter she needed hearing aids. She also had a knee replacement, and it was during her recovery that her husband鈥檚 hearing aids broke.

鈥淚 know things are hard for everyone, but for now I can鈥檛 afford hearing aids for myself. During the last six months, I have missed (out) with my family, as I will admit, I can鈥檛 hear what they are saying. I am hoping that maybe I will get picked for a set of hearing aids. I鈥檓 sure there are a lot of people out there like I am.鈥

She also thanked Sun Country Hearing for offering this campaign.

Tribiger pointed out that everyone who works at Sun Country Hearing is a firm believer in giving back to the community, and Mvula saw Christmas Chear as a way to support others in a way that was meaningful.

The business expects to have the campaign again at Christmas time in 2020, and Tribiger hopes it will be well-supported once again. 听

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