Sam Altman recently posted on X that OpenAI is working toward a “magic unified intelligence”—a single reasoning engine rather than multiple AI models. No more choosing between GPT-4, GPT-4o, o3-mini, or any other variant. One model to rule them all. If OpenAI gets this right, it could be an incredible leap forward in usability, efficiency and AI intelligence. If they get it wrong, it could homogenize human thought in ways most of us haven’t fully considered. . -s
P.S. I'm proud to be partnering with the MMA to host and facilitate the CMO AI Transformation Summit (March 18, 2025 | NYC). This half-day invitation-only event is limited to select CMOs and will provide insights into the strategies, technologies, and leadership practices by peer CMOs who are driving successful AI transformations across the world’s best marketing organizations. .
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named he covers tech and business for , is a regular commentator on CNN and writes a popular . He's a , and the creator of the popular, free online course, . Follow or visit .
