SASKATOON — The Northwest Territories mine producing rare earth elements has thrown its support to the Yellowknife community by helping promote electric vehicles to northern drivers. Rare earth minerals are essential to the world’s green energy and digital economies.
The Yellowknife Car Share Co-op’s new, fully electric GM Bolt EV is now sporting the yellow-and-black logo of Cheetah Resources as the first private sector sponsor to back the YK Car Share’s initiative.
"We are grateful for the support of Cheetah Resources — our first sponsor from the private sector. Their support allows the YK Car Share to continue offering our GM Bolt EV at an affordable hourly rate. Electric vehicles and car sharing reduce the environmental impact and cost of doing business in the North,” said Car Share Co-op Treasurer Andrew Robinson.
Cheetah Vice President for Strategy and Corporate Development David Connelly said this is one of the many they are proud to be a co-op member and join the City of Yellowknife as a sponsor.
“The minerals we are producing at Canada’s first rare earth mine will ultimately help drive electric vehicles built in North America and Europe and driven around the world,” said Connelly.
“What the YK Car Share is doing embodies the reasons and the resource we are developing at the Nechalacho Rare Earth Mine: producing the elements essential to the transformation to electric vehicles.”
Robinson says the YK Car Share has grown over the last few years to over 55 drivers and continues to welcome new corporate sponsors and members. The car can be rented at $10 per hour and is centrally located at the EV charging station near Sombe K’e Park in downtown Yellowknife.
